As the digital age continues to force businesses across the globe to evolve, professional marketing is seeing major changes to once standard principles and practices. For marketers stuck in the […]
As telecommuting and remote work rise in popularity, many organizations use complex technology to do business across great distances, stay in touch with the consumer, and even communicate internally. Technology […]
The field of marketing is extremely dynamic, influential, and constantly evolving so many companies find themselves having to expand or create positions in digital and social media to keep up […]
How do I Become a Communications Planner? In today’s world of 24/7 content delivery, a poorly thought-out ad or a mistimed tweet can go viral, causing immediate backlash. At the […]
Gone are the days when a hunch or an affable notion successfuly push a product or website to millions of consumers. Particularly with the surge in data about consumers avialable […]
Consumer behavior is ever-changing. Do you have your thumb on the pulse? From social media marketing to global markets and globalization of local products, understanding marketing in this ever-changing atmosphere […]
FACT: Bachelor’s Degrees in Marketing Have an Excellent Career Outlook Every website, company, and governing body you see has practiced the principles of marketing, whether they know it or not. […]
FACT: Master’s Degrees in Marketing Have an Excellent Career Outlook Every website, company, and governing body that expects financial growth has practiced the principles of marketing, researched consumer behavior, and […]
Marketing, perhaps more than any other industry, has been upended by digital. On the one hand, the internet has created an unprecedented platform for product visibility, but engagement is increasingly […]
The digital age has changed consumers’ relationships with brands on an unprecedented scale. Thirty years ago the average person saw approximately 2,000 ads per day. That seems like a lot…until […]